To inform and inspire audiences about Dow's material science and where in the world you can find it, we scripted, storyboarded and served as associate directors on a multi-state video shoot -- Michigan to Texas to California. Dow's in-house studio coordinated talent (with our input), scouted locations and scheduled shoots. The concept: take viewers through a day in the life of Dow materials. Glowing highlights on key applications plus seamless transitions between scenes helped convey Dow's far-reaching, positive impact on the world.
AWARD RECOGNITION:
3 Platinum Hermes Award -- Corporate Video, YouTube Video and Scriptwriting
Communicator Award of Distinction -- Scriptwriting
Bronze Stevie Award -- Corporate Video